YouTube popularity explodes in Japan

But intellectual property defenders are watching the video-sharing website closely
Taipei Times
Monday, April 2, 2007
Satoshi Watanabe smiles wryly as he remembers the day YouTube’s young founders showed up in Tokyo dressed awkwardly in suits and ties to try to calm a copyright row. Before jetting home, YouTube founders Chad Hurley and Steve Chen agreed to post a Japanese-language notice on the hit US video-sharing Web site warning against illegal uploads. Youtube’s user base is growing more quickly in Japan than any of the other major Web sites, including Yahoo Japan, Amazon.co.jp or Wikipedia.org, according to the latest report by Internet research firm NetRatings Japan.
Even though it does not have a separate Japanese-language version, last month YouTube notched up its 10 millionth Japanese visitor after just 14 months — one-fifth of the nation’s entire home Internet users.
IMPLICATION: If more and more Japanese are going to Youtube and viewing materials, how could we use this low cost medium to reach Japanese?

One Response to YouTube popularity explodes in Japan

  1. Please send me, Samuel Rodriguez,
    director
    EDEHM MISSIONARY SOCIETY
    info about misiionaries from JAPAN
    to Central America.
    Blessings

    Lic. Samuel Rodriguez

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